Why crypto asset management makes sense for novice investors

Investing directly in cryptocurrencies can be challenging for most conventional investors because of their complexity, liquidity challenges, and volatility risk.

The market for cryptocurrencies is quite unstable. Bitcoin's recent price volatility has seen it fall from grace and then almost immediately rise again. This volatility is a result of market manipulation, business failures, and hacking of investor accounts. However, it's also the very thing that attracts investors hoping for large profits to cryptocurrency. For the majority of traditional investors, investing directly in cryptocurrencies can be difficult because to its complexity, liquidity issues, and volatility risk. A crypto asset management company called Heru Finance specifically seeks to address this.

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Investors can access blockchain or cryptocurrency assets through a variety of channels with the help of crypto asset management, which is often provided as a full or partial services solution. These services can be offered by cryptocurrency asset management companies directly or through a third-party service provider. These companies are in charge of choosing the right crypto assets for their clients' portfolios, monitoring and assessing the performance of those assets, guiding novice investors through the crypto market, and offering all-around support as required. In the past, investors had to manually maintain and audit their own assets, which required them to keep track of changes in the composition, performance, and holdings of their portfolios.

"Crypto asset management companies can aid both novice and seasoned investors in navigating and comprehending the cryptocurrency space. Through the use of various investing strategies, including passive or actively managed funds, baskets, and other investment products, it helps investors get exposure to this new asset class. For seasoned investors, it offers a variety of helpful services, such as portfolio rebalancing, tax reporting, and other crucial tasks that may not be as easily managed by DIY investors, according to Prashant Malik, founder and CEO of Heru Finance and the man widely credited with creating Cassandra, the distributed database used by Netflix, Meta, and other major corporations.

Monitoring and inspecting the assets in clients' portfolios is one of the most crucial services that crypto asset management companies offer. Investors can learn more about the performance of their assets by monitoring the holdings in a portfolio. Asset preservation is a crucial service that crypto asset management companies offer. Since crypto assets are intended to be housed on the blockchain, no single entity or business holds or stores them. In order to safeguard crypto assets from theft and other unanticipated events, it is important to regularly backup and maintain them. This procedure is known as asset preservation. "Heru Finance has purchased $20 million in cryptocurrency insurance to make sure that we will be protected even if there is a hack," able to reimburse our investors,” notes Malik.

One of the most crucial concepts in investing is diversification. It refers to the technique of distributing risk across several investment kinds such that no single investment offers a significant risk to the overall health of the portfolio. By adding crypto assets in client portfolios that offer a certain level of diversity, crypto asset management companies can assist investors in diversifying their holdings. And this is precisely what we do, says Malik, "to make sure that our investors are lucrative."

The site has an impressive technology stack, which includes a robo-advisory that analyses each investor's profile and connects them with a certain set of investment ideas. The investment team also makes use of HQS (Heru Quant Stack), which transforms data from platforms like search, social, meta, and content into tradeable conclusions. The team is also working on other technological solutions that they hope to launch soon. The platform offers unique investment opportunities in well vetted blockchain and web 3.0 businesses that can provide substantial rewards.

It should be emphasised, nonetheless, that crypto asset management companies do not promise fixed returns. Before investing your hard-earned money, it's crucial to undertake extensive research and pick the best asset management company.

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